Monday, January 21, 2008

Golfweek Sack Editor

And the beat goes on.

Two weeks after the original furore over Kelly Tilghman’s comments Golfweek have clumsily entered the debate and got it spectacularly wrong.

With the suspension of Tilghman it looked like the biggest controversy to hit golf this year was winding down, until Golfweek used the image of a noose on the cover of its Jan. 19 issue to illustrate their coverage of the story.

Following the publication of the now infamous “caught in a noose” cover Golfweek magazine sacked it’s editor Dave Seanor on Friday.



Dave who on Thursday defended the cover choice as one that was not intended to be “racially provocative,” was subdued on Friday. “Sitting in the editor’s chair in this day and age is sort of like walking a tightrope,” he said in a telephone interview. “I lost my balance and slipped off.”

But this doesn’t look like the end of it.

A US source has revealed TaylorMade are poised to pull their advertising from Golfweek and if other manufacturers follow suit, as some are suggesting they will, Golfweek could be left fighting for it’s existence.  

With all the negative publicity and with so much at stake it’s no surprise that the first task of the new editor of Golfweek magazine, Jeff Babineau, is a PR offensive. "We're going to say we're sorry," said Babineau, "We know we've offended a lot of people. We want to apologize."

Criticism of Golfweek has come from wide and varied sources and it remains to be seen if they can survive the current uproar.

For more on this story click here...

For our previous comments click here for our first post...

And here for our second post...
 




1/21/2008 1:15:05 PM (GMT Standard Time, UTC+00:00)  #  Comments [1] 
Tracked by:
"Golfweek Sack Editor" (lost) [Trackback]