We are well versed in playing speed, reckless and frankly rubbish golf but business golf is something we don't know so well.
We don't know what it's like, we haven't read it. But the contents look like this tome has some lessons we could all learn.
Check it out.
How To Play Business Golf
From the Boardroom to the Fairways
By Scot Duke
Introduction
CHAPTERS
1. Why?
a. Answer to the Number One question
b. Golf and Business
c. Social and Personal aspects taught by playing golf
d. Opportunity to test a person’s character
e. Produces a positive image of your business
f. The best marketing tool that is not being used
2. Facts
a. The size of the market
b. How to get into the market
3. Understanding Golf
a. Pillars of the Game
i. Integrity
ii. Honesty
iii. Humility
iv. Trust
v. Respect
b. Use the Principles of Golf in your business
4. For Non-Golfers
a. The Correct Way To Get Started
b. Things to remember
i. Patience
c. How Long Will It Take To learn To Play Golf?
d. Dedication Is A Necessity
e. The Expected Result
f. Accept The Title: BEGINNER GOLFER
g. Pay Your Dues
h. Always Keep It FUN
i. Get Help For a PGA/LPGA Professional
j. How to Accelerate the Learning Curve
k. The Subtle Approach
l. When It Is Time To Take YOUR Game To The Course
m. Be Honest With Yourself
n. If You Have To Play Before It Is Time
o. Warnings
p. Beginner Tips
q. Learn The Rules
5. Do’s & Don’ts
a. Do Learn The Game
b. Keep A Lid On The Temper
c. Always Take The Game Seriously
d. Learn All Of Golf’s Etiquettes
e. TURN THE CELLPHONE OFF, Please
f. Dress To Impress
g. Leave The Cigars And Chewing Tobacco In The Can
h. Keep The Talking To A minimum
i. Be On Time
6. The Benefits of Using Golf In Business
a. Building Strong Business Relationships
b. Networking with Golf
c. Marketing Your Business
d. Improving Business Image
7. Preparing Your Business For Golf
a. Building a Golf Culture
b. Why Build a Golf Culture
c. What to do first
i. Make An Impression
ii. Announce The Change
iii. Take It Seriously
iv. Comfort The Non-Golfers On Staff
d. Managing the Golf Culture
e. Expanding the Culture Outside The Walls of Your Business
8. How to Play Business Golf
a. The Staff Meeting
i. Employee Incentives
ii. Morale Boost
iii. Vendor Recognition
b. The Soft Sale
i. The one-on-one
ii. The Foursome
c. Managing the Golf
i. The Plan
ii. The invitations
iii. The Follow-up
d. The Company Golf Tournament
i. Promote Your Business
ii. Hire A Professional
e. Charity Golf Tournaments
i. Chose a well run Charity Golf tournament
ii. The smaller the better
iii. How to make being involved in the community work
iv. Get involved
v. Benefits
f. The Golf School
i. How it works
ii. Pick A Good School
iii. Benefits
g. Out-of-Town Excursions
i. How Does It Work
ii. Why An Out-A-Town Event
iii. Myths
iv. Benefits
h. Networking Golf
i. Getting the word out
ii. How Does Networking in Golf Works?
9. What Are You Waiting For?
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